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Insight Driven

You're not just building a business—you’re building a movement. Learn how to turn your lived experience into magnetic messaging that attracts aligned clients and amplifies your impact. Thoughtful strategies and soulful insights, delivered every Thursday morning, written by Gail Beltran Nott, CPDC.

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The Insight That Changed Their Business and Their Life

Hi Reader, Last year, Cory and I worked with a client who felt stuck. They needed more income but also craved more time for their passions. They were at a crossroads. Instead of diving straight into strategy, we paused. We looked at their experiences, strengths, and what truly lit them up. The result? They restructured their business, partnered with someone who loved handling the details, and focused on what they did best—networking and building relationships. Within a year, they were closing...

Hi Reader,This week, I signed up for a lead magnet. (I don’t even remember what it was. Sound familiar?) But the follow-up email caught my eye: ➡️ A promise to improve your email nurture sequence for podcast listeners — and increase conversion from audience to clients. I thought, Yes! That’s exactly what I need. Until I saw the format: 📹 16 video lessons. My immediate reaction? I don’t have time for this. Now, I get it. Good strategy takes time and energy. And this course was only $100 — a...

 Daily Insights: Co-Working Writing Hour

Hi Reader, Anyone else getting tired of the generic AI content flooding LinkedIn lately?While ChatGPT can help you beat writer’s block, brainstorm ideas, and organize your marketing at lightning speed, there’s more to creating content that’s authentic—and that truly converts readers into clients. I used to stare at a blank page, overwhelmed by the pressure to keep up with trends. Then I discovered the power of tapping into my own experiences and insights, and I fell in love with writing all...

Pink bubble gum ice cream in a waffle cup (AI generated)

Hi Reader, Some days feel like they come straight out of a movie—filled with challenges, unexpected twists, and small victories. (Is Mercury in retrograde?) Yesterday, I was in the middle of juggling everything: supporting my autistic (diagnosis finally completed) daughter with her new therapy exercises, preparing for a three-Zoom-meeting day, and dealing with my car's computer crashing (seriously?) that's draining the battery. And still, I had a Lego parrot to build for Caidynn, a networking...

Hi Reader, How are you doing? I had some interesting conversations yesterday with friends and clients. To be honest, I've been numb off and on for over a year as I've opened my eyes to what's really going on in the world. As a Filipina American growing up and working in mostly white spaces, I'm not surprised. Tired, but not surprised. What's helping me is finding local and online community where our values are in alignment. Ultimately, I value collective liberation. Because if the most...

September 2024 Writing Prompt Calendar

Hi Reader I'll get back to writing/social media/marketing in September... 👋 It's 11pm and I'm waiting for Cory to arrive any minute from his 4-week trip galivanting😁through England and Greece. The main reason he went to Greece was to attend the final program of the founder of Productive Learning, based on The Odyssey, before the founder’s retirement. Cory's been posting almost daily on his personal Facebook profile. But I'm really looking forward to the insights Cory's experienced from...

Hi Reader, In celebration of the solar eclipse on Monday... I'm cleaning up my business. 😁 Would you like to join me? I'll go over the 10 areas we can clean up, tie loose ends, and let go of what isn't serving you anymore. I'll be live at 1pm PT on April 8th. Click here to get a reminder when I go live on YouTube or watch the recording >> 90-Day Plan Class On-Demand After you've done your Spring Cleaning, take another look at your 90-Day business plan. If you'd like a refresh on getting...

Hello Reader, Every December and January, I would set my goals for the upcoming year. But by June, I found myself scrambling to accomplish something I could be proud of. Some people thrive on setting annual goals. However, it wasn't until I read the book "The 12-Week Year" that I realized the root of my problem. A year is simply too long to maintain momentum and to experience the thrill of an early win. Instead, creating a 90-day plan with the focus and intensity of a year-long goal can be a...

*and every day!Hi Reader,First of all, thank you for being part of our community. Cory and I hope you have a wonderful weekend with your loved ones. I don't know if this year was especially difficult or is it social media that's amplifying different perspectives on world events. I'll make this quick and highlight a few resources you can use to find small businesses in communities that can especially use our help. Maui Small Businesses Palestinean Creatives & Small Businesses I've also opened...

Sales Funnel Flowchart

Reader, What's more important to you, earning an income or living your purpose? I know - it's a loaded question. When we talk about what we do or what we're passionate about, we can go on and on about what we love. Bring up the subject of money and interesting beliefs, limitations, judgments, and all of that fun stuff that may stop you from not only earning an income you can live on but an income you can thrive on. There are three money challenges that you may not really think about until...

Sales Funnel Flowchart

Reader, I posted this diagram on my Instagram a couple of days ago. If you're more advanced in online marketing, setting up marketing automation like this can vastly improve your marketing results and revenue. (Click on the screenshot or here to read the details.) The goal is for your offers to seamlessly connect with each other so that the next logical step is from someone to go from: Social Media Lead Magnet or Low-Ticket Offer Mid-Ticket Offer High-Ticket Offer And then you have your Sales...